Amazon Fresh delivery


Chinese New Year brings with it a lovely time with family and friends, but those who’ve played host know that it can get slightly stressful as we inch closer to chu yi – when stores and supermarkets start to get packed. To dodge those snaking queues, Amazon Fresh is a new and easy way to settle your grocery needs, along with last-minute goodies and gadgets.

Available with an Amazon Prime membership, Amazon Fresh is an updated version of Amazon Now that supercharges your shopping experience with everything from fresh ingredients to baby and beauty products. This CNY, save big with promos on everything from bak kwa to bok choy – while also saving time with its free 2-hour islandwide delivery. 


Stock up on a full range of popular CNY snacks all in one place 


talent happy to receive Amazon fresh delivery

It is the time of the year for visitations yet again, and those looking to pamper their guests with only the best CNY goodies won’t have to brace themselves for the snaking queues at Bee Cheng Hiang and The Golden Duck outlets. Instead, get a whole array of snacks delivered to your doorstep with zero hassle with Amazon Fresh, enough to last all 15 days till chap goh mei

Snack options run the whole gamut, with traditional CNY favourites like Sing Long Nyonya Pineapple Tart ($6.90 for 300g) and Fragrance BB Bak Kwa ($16.93 for 300g). You can also find unique ones like The Golden Duck chilli seaweed tempura ($6.75) and Fragrance salted egg pork floss ($10.52).

talents sharing CNY snacks

Amazon is also partnering with local enterprises and sellers. From Janice Wong’s chocolates to pastries from Mdm Ling Bakery, you will be spoiled for choice with the variety of CNY goodies.

What’s more, you could actually save on your purchases with prices the same, if not less than what you’d find at brick-and-mortar stores. Snack on Bee Cheng Hiang Chilli Pork Bakkwa ($34.04 for 480g, U.P. $37) and sweet treats like Tom’s Farm Black Sugar Milktea Almond ($7.85 for 190g, U.P. $9.30) without the hassle of heading out and queuing up.


Snag CNY gifts, accessories, groceries and gadgets all in one place


Far East Flora CNY hamper
Image credit: Amazon.sg

Stacked high with goodies, CNY hampers bring bountiful blessings to your loved ones. Check out FarEastFlora’s Vessel of Good Fortune hamper ($187.25), that features goodies like kuih bangkit and abalone. Otherwise, wow the in-laws with the Endless Blessings hamper ($337.05) that bundles a bottle of Old Marquis XO French brandy for a toast to good health.

Fumiyama infrared cookerImage credit: Fumiyama 

Make the most of Amazon’s ongoing promotions as you dress to the nines, and enjoy 20% off Her Jewellery with highlights like their Swarovski Birth Stone Pendant. Hosts can also look forward to upgrading their kitchen gadgets, with 30% off Fumiyama appliances like a Waffle Maker or Portable Infrared Cooker. 

Those planning a steamboat reunion dinner but haven’t secured the ingredients will be glad to know that from now till 26th February 2021, you can save up to 25% off hotpot essentials. With brands like Hai Di Lao and Hai Sia, you can secure everything from the broth to the meat, and get an extra 18% off with purchase of eight items for guilt-free bingeing this festive season. 

And remember if you order on Amazon Fresh, hit purchase and then realise you have forgotten something, you now have the ability to add items to existing orders – meaning you won’t have to put together a whole new order.


Plan your festive feast with in-app recipes


Amazon Fresh Buddha Jump Over The Wall recipe

Besides shopping a plethora of goodies, you can now also whip up top homemade CNY dishes like Buddha Jump Over The Wall or fish maw soup using Amazon Fresh’s shoppable recipe feature. This way, you’ll achieve a lovingly home-prepped reunion dinner with a personal touch that will win you best host award.

Amazon Fresh fresh groceries

Prepping a festive feast doesn’t need to be difficult – simply browse the easy-to-follow recipes that list the ingredients at the bottom of the page. You can then conveniently add them to your cart with a tap, picking on their stock of fresh produce from kang kong to chilled prawns for a veritable spread of CNY classics.


Enjoy 2H islandwide delivery for your CNY haul with Amazon Fresh 


Amazon Fresh -ordering on phone

With all the goodies, groceries and gifts on offer, Amazon.sg is the one-stop-shop for all things festive this CNY. For extra savings and convenience, sign up for Amazon Prime ($2.99/month) to access Amazon Fresh with its range of groceries and lightning-fast free delivery. You’ll also get to binge on Amazon Original content on Prime Video, and access free games on Prime Gaming.

Additionally, get creative with your ang pao this year with Amazon.sg CNY gift cards, and enjoy a bonus 20% in gift card value when you redeem it using GrabReward points from now till 7th February 2021, on top of other Amazon Fresh bank promotions.

The best part – first-time users can enjoy these with a zero-commitment 30-day free trial. With a minimum spend of $60, key in the code <FRESH20> to cash in on a bonus $20 off for extra huat this CNY!

Find out more about Amazon Fresh


This post was brought to you by Amazon
Photography by Clare Ong