Sulwhasoo: Rebirth of Ginseng pop-up event at ION Orchard

Google “shopping in Singapore” and we’re sure Orchard Road will appear in your top searches. Adding to the list of things to do at Orchard Road is the Sulwhasoo: Rebirth of Ginseng pop-up event from 19th-25th September 2024.

Happening at ION Orchard, this event is where you can stock up on your favourite Korean skincare products. And did we mention the freebies you can snag? There’ll be delicious ice cream to redeem and even a 2D1N stay at Sofitel Singapore City Centre up for grabs. Here’s everything you need to know:

IG-worthy photo zones, free Sulwhasoo products & ice cream

Skincare fanatics, the Sulwhasoo: Rebirth of Ginseng pop-up event is not to be missed. Located at B4 of ION Orchard, this affair celebrates the new and zhushed-up Concentrated Ginseng Rejuvenating range from Sulwhasoo.

As hinted by the product names, the theme of the event will revolve around the iconic herb, ginseng. If you aren’t familiar with the benefits of this root, or the Sulwhasoo products, there’ll be experiential zones to check out and learn from.

You’ll start off by receiving a mission card. Hold on to this as you make your way to the Heritage Zone. Here’s where you can study all about Sulwhasoo’s extensive research and the history of Sulwhasoo’s Ginseng Cream. We’re talking about 60 years of research on ginseng – that’s twice the number of years many of us have been on this earth.

Once you’re done with your readings, have a go at the cool displays that showcase the benefits of Sulwhasoo’s Concentrated Ginseng Rejuvenating products. Beep beep, boop boop, and voilà, you’ve got silky smooth skin.

Next up is the Photo Zone, and arguably the most anticipated part of the event. There are infinity mirrors set up around the area, with gorgeous twinkling lights that mimic the night sky. You’ll notice the lights are orange and white – representing the ginseng ingredient. Snap your new Tinder picture or Telegram profile photo here. Remember to do close-ups to show off the beautiful texture of your skin.

You’re almost at the end. Finish off your time here at the Product Zone, where you can test out the new Concentrated Ginseng Rejuvenating range and decide if they’re all the rage.

I know, we mentioned freebies. Once you’ve completed every zone, you’ll be gifted a 2-piece Sulwhasoo Ginseng Trial Kit (worth $45) which includes the First Care Activating Serum (4ml) and Concentrated Ginseng Renewing Cream (5ml). This way, you can test out the products at home, and share them with your friends and family – if you’re feeling generous.

That’s not all. Aside from the free Sulwhasoo samples, you’ll also receive one exclusive Sulwhasoo x Janice Wong Ginseng Ice Cream when you’ve finished all the zones. Great for cooling off in this insane heat.

Upgraded Concentrated Ginseng Rejuvenating range

If you’re curious about the improved Concentrated Ginseng Rejuvenating range, here’s a quick TL;DR before you head down to the event.

Considered the star of the line is the Concentrated Ginseng Rejuvenating Cream, a feathery-light cream that’s been fortified with Vitamin C and Korean ginseng derivatives. If you’re envious of the firm and supple skin that Korean actresses have, this moisturising cream might be the answer.

Wrinkles? Dry and saggy skin? Enlarged pores? We don’t know them. The new formulation helps increase your skin’s collagen production while protecting your skin from external harm. And if you’re wondering where the Korean ginseng is farmed, Sulwhasoo has their very own ginseng farm in Korea where all the ginseng is harvested from.

We’ve probably said enough. If you’re keen on getting the Concentrated Ginseng Rejuvenating range for yourself, there’ll be 10% off storewide from 19th-25th September 2024 and exclusive bundle sets to add to your cart.

There are also freebies like the Sulwhasoo Amber Cabin Luggage to take home when you shop at Sulwhasoo. And if you spend $300 or more, you get the chance to enter the giveaway to win a 2D1N Staycation at Sofitel Singapore City Centre (worth $1,050). Simply sign up to be a Sulwhasoo member, and cross your fingers that you’ll be 1 of the 3 winners.

Swing by the Sulwhasoo: Rebirth of Ginseng event

Here’s your sign to stock up on your skincare MVPs, like the new Sulwhasoo Concentrated Ginseng Rejuvenating range. From product samples and IG-worthy photo ops to giveaways, the Sulwhasoo: Rebirth of Ginseng event is worth bookmarking in your calendar.

More details on the Concentrated Ginseng Rejuvenating range

This post was brought to you by Sulwhasoo.
Photography by Jaslyn Tan.