Best local fashion brands in Singapore
We’re quick to shout #SupportLocal when it comes to hawker food or home bakers, but when someone suggests shopping from a Singaporean fashion label? Cue the side-eye. We get that fashion is personal, and there’s always the worry that local fashion brands in Singapore can’t match up to the overseas names we’re used to.
But that’s far from the case. These homegrown labels are serving looks that are just as stylish, without the exorbitant shipping fees or long waits.
Table of Contents
– Top local fashion brands in Singapore for women –
From clean, preppy fits to bold maximalist prints, we’ve curated a list of the top local women’s fashion brands in Singapore to suit every aesthetic.
1. Modparade
Trendy & feminine outfits for all occasions
Image credit: @modparade via Instagram
Modparade started way back in 2007, when its founder was just looking to make some extra pocket money for uni fees. Fast forward nearly 20 years, and it’s now one of the go-to Singapore fashion brands for feminine fits that work for pretty much any occasion – brunch, the office, or someone’s wedding – you name it, they have it.
Image credit: @modparade via Instagram
Long-time fans will know to keep an eye out for their Chinese New Year collection. It’s when Modparade switches things up with bolder prints that always sell out fast.
New drops go live every Thursday at 8pm, so set your alarms – you’ll want first dibs before everything’s gone.
Shop Modparade.
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2. Ans.ein
Bold prints & wearable art
Image credit: @ans.ein via Instagram
Founded by 2 mumpreneurs, Ans.ein is a local fashion brand in Singapore that turns art into fashion. Each piece features original patterns painted by artists – these designs have been created by both kids and adults, giving every piece a personal touch.
They’ve even held workshops where children and babies created art using their hands and feet, and these were later turned into wearable keepsakes for their parents. Cute.
Image credit: @ans.ein via Instagram
Even if you don’t have a mini Picasso at home, you can still shop their ready-to-wear range. Prices start from $100 and up, but each piece is made to order, so you’re getting something truly one-of-a-kind. Bonus points for sustainability too – the brand uses leftover fabric whenever possible, making sure nothing goes to waste.
Shop Ans.ein.
3. Carrie K.
Jewellery brand in Singapore with workshops
Image credit: Carrie K. via Facebook
If you feel like your outfit is missing something, tie everything together with a statement piece of jewellery. That’s easily available from Carrie K, which sells customisable pearl necklaces. An ordinary string of pearls is transformed with the addition of chains and fasteners to make your piece one-of-a-kind.
Image credit: Carrie K. via Facebook
This local jewellery brand in Singapore also does heirloom jewellery restoration, so you can don your inheritance in style. Or, create a piece that can be passed down through generations with their bespoke jewellery service.
Shop Carrie K.
– Top local fashion brands in Singapore for men –
Whether it’s customising your suit or looking for a new watch, update your wardrobe with these best local fashion brands in Singapore for men.
4. A Gentleman’s Tale
Suits tailored to your measurements
Image credit: @agentlemanstale via Instagram
A custom suit that fits like a glove will last you through occasion after occasion, and the team at A Gentleman’s Tale aims to achieve just that. This Singapore clothing brand offers a wide range of fabrics in various colourways and textures, so whether you’re going for classic and clean or something a little bolder, they’ll help bring your vision to life.
Plenty of reviewers have sung praises for their detailed service, from offering style advice based on your needs to speedy turnarounds and impeccable professionalism throughout the whole process.
5. BOLDR Supply Co.
Classy and durable watches
Here’s the perfect accessory or gift for someone who’s always asking you what time it is. BOLDR Supply Co. is a Singapore fashion brand that makes watches out of sustainable and durable materials like recycled steel so that they’re sturdy and can withstand drops from those with butter fingers.
Image credit: BOLDR Supply Company via Facebook
The rugged watches come in a variety of strap options such as leather, canvas, and silicone. Switch them out to suit the occasion, like for everyday wear and formal events.
Shop BOLDR Supply Co.
6. The Shirt Bar
Buy your entire OOTD from 1 place
Image credit: The Shirt Bar via Google Maps
You know that feeling when you have the whole outfit planned out in your head, but the last thing you’d want to do is scour different Singapore fashion brands to source each piece of clothing. The Shirt Bar has the right idea in mind by providing all you might need in 1 shop.
Image credit: @theshirtbar.co via Instagram
There are shirts, obviously, and also pants, ties, and even shoes to complete the full look. Boost this basic combo with accessories such as lapel pins, cufflinks, and pocket squares. The Shirt Bar also has casual wear for those who want a more laid-back look. Their tees and polos are made of cooling bamboo fibres, so sweat stains are less likely to occur.
Shop in comfort in any of their 5 stores located around Singapore. Each one has been fitted with plush leather couches if you need to take a break between fittings.
Shop The Shirt Bar.
Full list of The Shirt Bar locations.
– Unisex & family Singapore fashion brands –
These Singapore clothing brands are perfect if you’re on the hunt for cool streetwear pieces or matchy-matchy fits with the fam.
7. Playhood
Fun & modern floral motifs
Image credit: @play_hood via Instagram
If Playhood sounds familiar, it’s because their hand-painted floral denim jacket was worn by the likes of K-pop singer Jay Park. While the local fashion brand in Singapore doesn’t do custom florals any longer, you’ll still find flower motifs on their streetwear.
Image adapted from: @play_hood via Instagram
Shop comfy cardigans and sweaters, all featuring their signature flower mascots – hand-drawn by the founder herself, no less. Their pieces are designed with inclusivity in mind too, so you’ll find sizes that flatter different body types while keeping things effortlessly stylish.
Shop Playhood.
8. Le Petit Society
Affordable kids’ clothes & family outfits
Image credit: @lepetitsociety via Instagram
Founded in 2012, Le Petit Society set out to create quality kidswear that was comfy yet stylish. Today, they’ve nailed the formula for twinning outfits that work for both little ones and grown-ups – perfect for family photoshoots, festive celebrations, or just a regular day out when you want to be that coordinated family.
This Singapore clothing brand offers pieces that are all designed and made in Asia, so you can expect thoughtful cuts, breathable fabrics, and modern prints that don’t scream “cheesy”.
Shop Le Petit Society.
Full list of Le Petit Society locations.
9. MFW
Local Singapore fashion brand for the whole family
Image credit: MFW
MFW might be a Singapore fashion brand best known for their stylish womenswear, but don’t sleep on their family sets either. Come festive seasons like CNY, they roll out matching outfits for the whole fam, including the guys and kiddos.
You’ll have options ranging from subtle coordination to full twinning vibes – their collections make it easy to look put-together without trying too hard. So yes, you can finally get outfits that actually look good on everyone.
Shop MFW.
10. YeoMama Batik
Matching batik for the fam
Image credit: YeoMama Batik via Facebook
YeoMama Batik utilises the traditional Indonesian technique of dyeing and printing fabric to create original patterns that are then transformed into clothes suitable for every generation.
Besides traditional Indonesian patterns, there are also chio geometric shapes in vivid colours to suit any aesthetic and occasion.
Shop YeoMama Batik.
Show your support for these local fashion brands in Singapore
Did you know that some of these Singapore fashion brands are Made With Passion labels? The initiative shines a spotlight on local lifestyle brands and the heart, hustle, and creativity behind them. You’ll spot the Made With Passion brand mark on selected products, packaging, and even storefronts – kind of like a badge of honour.
It’s not just clothing labels in the mix either – the Made With Passion list also includes over 100 local brands spanning beauty, wellness, food, and even home decor. So the next time you’re on the hunt for a new wardrobe staple or a meaningful gift, consider shopping local brands in Singapore.
Shop more local Singapore fashion brands
This post is brought to you by the Singapore Tourism Board.
Cover image adapted from: MFW, Carrie K., Playhood
Last updated by Wei Yin on 15th July 2025.