Kopitiam Makan Trail 

Kopitiam, the food court brand and not the coffeeshop downstairs from your HDB block, has launched the Kopitiam Makan Trail, featuring 3 region-specific campaigns across Singapore. What’s exciting is that each campaign comes with its own experience and free limited-edition merch to collect, ranging from a DIY food-themed keycap clicker to a pouch with hawker food-inspired bag charms.

So if you’re always up for a freebie hunt, here’s where to go, what you can get, and when to drop by.

North region – Build your own food-themed keycap keychain

Image credit: Kopitiam

Spend a minimum of $15 across up to 2 combined same-day receipts at Kopitiam outlets in the North to get a free DIY food-themed keycap keychain, which you can customise to your liking.

Image adapted from: @kopitiam.sg via Instagram

Some of the designs we spotted include peng kueh, egg tarts, iced gem biscuits, kopi, ice cream, waffles, fried chicken, and even Singaporeans’ favourite breakfast: soft-boiled eggs. Cute!

Image adapted from: @kopitiam.sg via Instagram

Pair these adorable mini food designs with the satisfying click-clack sounds of a keycap, and you’ll have a one-of-a-kind ling long to hang off your bag. Plus, this tiny snack collection won’t go stale.

Image credit: Kopitiam

Head to these locations on the following dates to build your own:

Take note that this freebie is available while stocks last, so head down early to avoid disappointment.

West region – Collectible bag charm trail

Image credit: Kopitiam

West side, best side? We won’t fuel the East-West debate, but Westies do have it good this time. Spend a minimum of $15 across up to 3 combined same-day receipts at Kopitiam outlets in the West to redeem a sure-win prize.

Simply draw a coloured ball to find out what you’ve won. Prizes include Kopitiam vouchers and drinks, blind bag keychains, portable fans, and the coveted Kopitiam Everyday Pouch, a customisable phone sling pouch.

Image adapted from: Kopitiam

There are 18 charm designs to collect, comprising 7 exclusive designs and 11 generic ones. Each pouch comes with 2 generic charms and 1 exclusive charm, so you’ll already have a little collection to start with.

But if you’re hoping to get your hands on more of those exclusive charms, mark down these dates for your next chance to snag them, while stocks last:

Image credit: Kopitiam

The designs feature local favourites like wanton mee, laksa, and nasi lemak. So go on the trail, rep your favourite hawker dish, and let everyone know which local food deserves a permanent spot on your bag.

East region – Spin & win daily prizes 

Kopitiam Food Hall at Parkway Parade.
Image credit: Hartono Harjono via Google Maps

Easties, don’t worry, you’re not missing out on the fun either. With a minimum spend of $15 across up to 2 combined same-day receipts at Kopitiam outlets in the East, you can spin the wheel for a chance to win exclusive Kopitiam merch, vouchers, a stainless-steel vacuum flask, and a mini Bluetooth speaker.

You’ll also get a chance to win the Kopitiam Everyday Pouch, which comes with 2 generic charms and 1 exclusive charm featuring designs such as ice kacang, satay, and kaya butter toast.

Kopitiam at PLQ.
Image credit: Rookies DJ via Google Maps

There are 6 exclusive charm designs available at individual outlets, alongside 11 generic designs to collect across participating outlets while stocks last. Head down to these outlets on the following dates:

Makan at a Kopitiam outlet near you & grab your freebie while you’re there

Image adapted from: @kopitiam.sg via Instagram

Singaporeans can never say no to free things, especially when they come in the form of cute collectibles. So the next time you’re grabbing your usual cai png at Kopitiam, you could walk away with an adorable food-themed keycap clicker and other uniquely Singaporean merch.

More free things in SG:

• SIA’s new in-flight amenities
• New reading spot by Kobo x NLB with free pre-loved books
• The Secret Vault – Free interactive exhibition at New Bahru

Cover image adapted from: Kopitiam