Haagen Dazs

Häagen-Dazs is a high-end ice cream shops with 13 outlets in Singapore. Häagen-Dazs™ brand has a major presence in North America, Europe and Asia and is growing in Latin America. Häagen-Dazs is available through supermarkets, convenience stores, non-traditional locations such as cinemas and video stores, and foodservice outlets, as well as through over 650 Häagen-Dazs Shops, in 54 countries around the world. Häagen-Dazs is a super-premium brand. Super-premium can be defined as offering an exceptional product and eating experience. The Häagen-Dazs brand competes primarily in the frozen dessert category with ice cream, sorbet and frozen yogurt products. The main product offering is typically ice cream in a pint or minicup — depending upon the locally desired size. Häagen-Dazs products are also available in stickbars, sandwiches and other novelty products as well as in other product categories as deemed appropriate for the brand and desired by the local market consumers. Since 1961 Häagen-Dazs has been synonymous with the finest, hand-selected ingredients and superior quality. Our passion for your pleasure is at the very heart of the Häagen-Dazs philosophy.