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- Miss Selfridge
Miss Selfridge
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Miss Selfridge began as the young fashion wing of Selfridges department store in 1966, the start of 'swinging London'. By 1967 Miss Selfridge had started to open within Lewis' department stores and by 1969 had opened independent stores in Croydon, Brighton, Regent Street and Brompton. There are now over 180 Miss Selfridge stores offering a unique range of clothing and accessories. Over the past four decades, Miss Selfridge has proven to be one of the most well loved brands on the high street. Through a number of changes in ownership since its birth, Miss Selfridge has proven that its name, reputation and brand power have stood the test of time. Miss Selfridge was one of the first retailers to use Kate Moss in their campaigns plus other famous models and actresses such as Yasmin Le Bon and Nicollette Sheridan. As a boutique brand, Miss Selfridge works hard for its customers, always aiming to give them something unique. Whether it's getting inspiration from vintage prints, sourcing its cloth from all over the world or using its in- house design team, our aim is to create a distinctively feminine, flirty, fun and contemporary style for fashion aware women.