Did you know Yishun was once blanketed in lush pineapple plantations? In fact, its name is credited to the “Pineapple King,” Lim Nee Soon, whose farms put this corner of Singapore on the map long before it became the heartland hub we know today.
Fast forward to 2025, and Northpoint City is bringing those sweet, zesty memories back to life with Ong Lye Rush, an event taking place from 1st August to 14th September 2025. From adorable pineapple mascots and nostalgic storytelling to shopping rewards and family-friendly activities, there’ll be plenty of reasons to swing by and join the festivities.
Keep your eyes peeled as you stroll through Northpoint City. There are adorable ong lye displays popping up all over the mall, brightening walkways and common areas. Fun fact: “ong lye” means pineapple in Hokkien, so expect plenty of themed mascots and decor celebrating this icon.
First, step into the mini pineapple patch and uncover quirky tidbits about how these spiky fruits were once harvested right here in Yishun. And if you think you’re unshakeable, stay steady – the cheeky Ong Lye Buzz installation has a zesty surprise waiting to make you jump.
Don’t forget to stop by the photo corner installation, conveniently located at the walkway between the SaSa outlet and Levi’s at the North Wing, to capture the moment.
While you’re exploring, don’t forget to snap plenty of selfies with the ong lye gang. From Fun Ong Lye, the happy and curious spirit always eager to join the fun, to Shopping Ong Lye, the ultimate shopaholic always on the hunt for the best bargains at Northpoint City, each character embodies their own vibrant personality.
Spot Tam Jiak Ong Lye, the passionate foodie, Smart Ong Lye, the confident gadget enthusiast, and Baby Ong Lye, the playful cutie who’s always up to some clumsy mischief. With 5 adorable characters to find, you can even turn it into the ultimate scavenger hunt and capture all the fun in photos.
Here’s your sign to treat yourself and score some extra perks while you’re at it. When you shop or dine at Northpoint City this season, you’ll unlock chances to win prizes that’ll make your shopping spree even sweeter. Psst, we’ve heard examples like OSIM uLove 3 Well-being massage chairs, a Metalor Switzerland 10g Gold Bar, a Dyson Supersonic Nural hair dryer, a 2D1N stay in a Deluxe Room for 2 at Capri by Frasers, China Square and more.
Here’s how it works: spend $120, or $150 if you’re stocking up at the supermarket, to redeem a Gachapon Token. Each token gives you a shot at snagging tenant vouchers, exclusive products, or that coveted Golden Ticket to join the Sure-Win Golden Draw.
To double up your chances, spend at selected shop categories – like Fashion & Accessories, Health & Beauty, Home & Furnishing, or Jewellery – to get 2 tokens instead.
Redemptions are capped at 2 tokens per day per member, so plan your haul accordingly.
FYI: Be one of the first 1,000 FRx members to redeem a gachapon token and score a discount voucher worth up to $30 from KKDay, the e-commerce travel platform.
While you’re here, why not check out Northpoint City’s newest spots? Grab a fresh pair of kicks at Adidas (North Wing, #02-39), fuel up with a Gula Melaka Latte at ZUS Coffee (South Wing, #01-120/121), pick a blind box from M&G Life (South Wing, #02-105/106) or snack on a curry puff from Hong Lin Curry Puff (South Wing, #B2-126).
Other new tenants to hit up include Sparkle (North Wing, #02-10/11), Super Sushi (#B1-39, North Wing), Munchi Pancake (South Wing, #B2-147), and many more.
And if you’re planning a bigger spree, spend $200 to redeem an exclusive Ang Ku Kueh Girl x SG60 Thermal Flask. For supermarket purchases, the minimum spend is $250. However, do note that this is only available for the first 1,480 redemptions.
With so many activities and juicy rewards waiting, there’s no better time to swing by Northpoint City. You’ve got all of August and some of September to explore the mall’s new openings, shop across different categories, and rack up chances to win at the lucky draw.
That said, we’d recommend coming early to snag those exclusive redemptions – because once they’re gone, they’re gone.
Date: 1st August to 14th September 2025
Address: 930 Yishun Avenue 2, Singapore 769098
Opening hours: 10am-10pm, Daily
This post was brought to you by Northpoint City.
Photos taken by Cassia Leong and edited by Eldora Chong.
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