Yellow

S October 10, 2012
 
0.0
 
2.2 (6)
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3 reviews with 3 stars

6 reviews

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Overall rating 
 
2.2
Value 
 
2.3  (2)
Service 
 
2.0  (2)
Quality 
 
2.0  (2)
Satisfaction 
 
2.3  (2)
Overall Rating 
 
2.2  (6)
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An almost dead trend
Overall Rating 
 
3.0
Ah, my favourite shop back when I was 10. Yellow was the Fossil and Kanken of the late 2000s, the one-stop shop for all us primary students’ accessories and bags.

Yellow was the shop I made a point to visit whenever my mum brought me to Northpoint. I almost always left with a new pair of earrings, and made sure to check out the latest wallet, fake leather or vinyl backpack. I’ve always liked wearing black from young, and so the stall’s rather gothic and street style appealed to me greatly.

That’s from a long time ago - I’ve since upgraded, of course. Yellow is a thing of the past, and its inability to adapt to the ever-changing trends has resulted in many of its outlets shutting down - for the better.
M
Top 50 Reviewer 97 reviews
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They're all yellow
Overall Rating 
 
2.5
Reminds me of my secondary school era where I was quite into the things that they sold - such as chokers, large belts and colorful laces. They're very comparable to 77th Street, THEN. But now it seems like they have changed the concept of their stores and started selling clothes that looks quite unappealing to the younger masses. In fact, I don't even know if the clothes are appealing to anyone at all, since the store is usually empty.

They no longer sell those kind of metal earrings, chokers and leather bands. I guess they jumped on the bandwagon of fashion retail and dived into this sea of horrifying clothes.

Yellow, what happened?

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Recommend to a friend:
No
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Nice bag, but no customer
(Updated: November 01, 2012)
Overall rating 
 
3.0
Value 
 
3.5
Service 
 
3.0
Quality 
 
3.0
Satisfaction 
 
3.5
Overall Rating 
 
3.0
When I was still in my secondary school, Power-9 brings in the ‘hot trend’ at that time, but when Yellow appears, Yellow became the ‘in thing’, most of my classmates, including me, bring Yellow bags to school. After I graduated, I don’t see Power-9 anymore but Yellow is still around. However the shop seems pretty quiet whenever I walk past nowadays. I guess the trend doesn’t cater to many, even the youngsters now are looking at other brands. Whenever I go near to look at their bags, the sales-girl will quickly come over; wanting to see what she can help but it’s because of this that I quickly turn away, simply because I don’t plan to buy any bag.

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Branch Location:
Northpoint
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