Depression is a home-grown label founded in 2006 by Kenny Lim and Andrew Loh. As a reaction against the depression they felt trying to climb the corporate ladder, the duo decided to drop out of the rat race and sublimate their creative urges by creating one-of-a-kind pieces that are anything but depressing.
The pair's label has been featured in the Japanese press. Their creations have also been worn by celebs such as the Black Eyed Peas' Taboo.
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Pride of Singapore
Depression is a homegrown cutting edge label that would be bound to pique the interests of the fashion savvy. Its clean, minimalistic nature and strong lines have proven its desire to be in line with renowned international fashion designers like Jil Sander, for one. While I may not be an ardent follower of the label yet, seeing such a label in Singapore is heartwarming as there are only so few who can make it. I have been in the store plenty of times and was warmly received by its staff on all occasions, so don’t be deceived by the intimidating nature of the store.
Depression provides local lads and ladettes with trippy pieces that are just begging for a spin on the dancefloor. Capturing the Gareth Pugh / Lady Gaga / Nicki Minaj zeitgeist, Depression delivers a wearable version of the look at a fraction of the cost.
True, the production can be a bit shonky and the fabrication a touch chintzy but give the guys a break. This is Singapore, where there is no access to skilled labour, proper materials and affordable anything! Production costs more than an arm and a leg here in SG.
The fact that Depression can survive and prosper here in Singapore (the island where edgy taste goes to die) does give one the feeling that there is hope for the future.