The Liese Girl – Hair Color Supplement Launch Pop-up
Maintaining beautiful bleached hair is no mean feat – getting it to your desired color already costs a bomb, and upkeeping it with treatments, special color-protecting shampoo and conditioner further drains our poor wallets.
If you’re looking to restore your hair without having to spend big bucks at the salon, Liese’s new Hair Color Supplement will be your saving grace. Here’s what you can expect at their pop-up at Capitol Piazza:
P.S. Read on to find out how you can stand a chance to win a Fujifilm instant camera worth $499!
The Liese Girl Pop-up Store
On the exterior of the pop-up store, you’ll find a wall full of neon lights and framed pictures – your first photo op. Inside, there are three super Instagrammable themed rooms that match each of Liese’s new hair color supplements – Cute Summer, Sweet Floral and Fun Shine.
First up is Cute Summer, a Barbie-esque pink-tiled room that matches the Pink hair color supplement, which is designed to keep pink and red dyed hair looking vibrant and bright. Get creative with the props around the room – pose with the delicious looking ice-cream cone, or have a pretend pool party with the inflatable flamingo.
For a change of pace, you can pose with the bike in the corner as well.
Try your hand at recreating the flower girl look in the next room, Sweet Floral, featuring a wall filled completely with flowers. It’s the counterpart to the ash color supplement, created to keep the cool tones of ash dyes in your hair.
Take your selfie skills to the next level with the last room, Fun Shine, which represents the brown hair supplement, made to revive tresses in any shade of brown. The room is plastered all over with emojis that also serve as mirrors, so choose the emoji that reflects your current mood best, and snap a picture!
How Liese’s Hair Color Supplement works
Dyeing your hair pretty shades of ash or blonde is satisfying at first, but you’ll quickly find that an unwanted warmer, yellowish color a.k.a brassy hair creeps in between the cool tones, which make for a less enticing hair color.
Liese’s new Hair Color Supplement is a rinse-off treatment that takes just a couple of minutes to apply and wash off – a welcome replacement to sitting still at the salon for hours on end and waiting for the hairdresser to work wonders on your hair.
All you need to do is apply the product to towel-dried hair and rinse it off thoroughly until the water turns completely clear, and you’re done! Use it just once or twice a week to keep the vivid colors in your locks.
Liese’s Hair Color Supplement in Ash
Instead of layering a fresh shade of color onto your hair, Liese’s Hair Color Supplement suppresses the existing brassy tones in your hair by adding complementary color blue in the treatment dye, bringing it back to your original salon or DIY dye hair color – good as new.
Girls who’ve been through rounds and rounds of bleaching and dyeing will be relieved to note that this product won’t damage your hair, unlike permanent hair dye. It’s even infused with argan oil, so you’ll be putting back the nutrients that’s been stripped from your hair!
Maintain your hair color effortlessly with Liese
Dull, bleached hair is not a good look, but we often put off trips to the salon because of how pricey it is. Besides, ain’t nobody got hours to spare zoning out on a salon seat. For those looking for a more affordable option, head down to Liese’s pop-up store for a hassle-free alternative to revive the color in your locks!
Find out more about The Liese Girl Pop-up here!
Note: The products are available online at www.watsons.com.sg
Take part in Liese’s IG contest and win a Fujifilm instant camera worth $499
Put the tons of photo ops to good use: Liese’s doing an Instagram Giveaway, where you’ll be able to win a Fujifilm Instax Square SQ10 instant camera worth $499.
All you have to do is to take a photo of yourself in all three rooms, then upload them in a single Instagram post. Include the hashtags #TheLieseGirl and #LieseHairColorSupplement, as well as your favourite room, be it #CuteSummer, #SweetFloral or #FunShine.
Plus, there’s free wifi in Capitol Piazza, so you can upload your pics straight away.
Note: Giveaway will end on 4th Feb 2018.
The Liese Girl – Hair Color Supplement Launch Pop-up
Date: 26th Jan – 4th Feb 2018
Time: 10.30AM–10.30PM
Venue: Capitol Piazza B2
Admission: Free
Image credit: Liese Singapore
This post was brought to you by Liese.
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